Content & Social Media Specialist ID-5915
Rithum is the world's most trusted commerce network, accelerating how brands, suppliers, and retailers work together to deliver seamless e-commerce experiences. We provide an unmatched platform for brands and retailers, enabling them to accelerate growth, optimize operations across channels, scale product offerings and enhance margins.
Today, more than 40,000 companies trust Rithum to grow their business across hundreds of channels, representing over $50 billion in annual GMV. Using our commerce, marketing, and delivery solutions, our customers create optimized consumer shopping journeys from beginning to end.
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Overview
As the Content & Social Media Specialist, you play a critical role in executing our content and social media strategies to amplify our brand, engage our B2B audience, and support lead generation efforts. Reporting to the Director of Content and Communications, you collaborate with the Content Manager and the broader marketing team to create impactful content and support social media efforts that drive measurable results.
Responsibilities
- Assist in developing and executing content plans that align with brand awareness and lead generation objectives.
- Create and publish high-quality, high-volume marketing content, including blog posts, email campaigns, newsletters, and product marketing assets.
- Edit and refine content from other contributors to ensure alignment with brand guidelines and consistency in tone and messaging.
- Work with cross-functional teams, including product marketing, to adapt technical content into engaging, customer-focused assets (e.g., one-pagers, case studies, and sales collateral).
- Manage and optimize day-to-day operations for social media channels (e.g., LinkedIn).
- Create and schedule social media posts, monitor interactions, and respond to comments professionally and promptly.
- Track performance metrics for social media efforts and provide reports to guide improvements.
- Collaborate with the marketing team to ensure social media content supports larger campaigns, including webinars, paid media, and email nurtures.
- Work closely with designers and content creators to ensure assets align with campaign goals.
- Track and analyze content and social media performance metrics to identify trends and areas for improvement.
- Conduct A/B tests for content and optimize publishing schedules for improved engagement and results.
- Build and foster meaningful interactions with audiences on social platforms to enhance engagement and community building.
Qualifications
Minimum Qualifications
- 2+ years of experience in content creation and social media management, preferably in a B2B environment.
- Strong writing and editing skills, with experience creating high-volume on-brand marketing content across various formats (e.g., blogs, email campaigns, sales collateral).
- Familiarity with social media platforms and analytics tools (e.g., LinkedIn Analytics, Google Analytics).
- Experience working with creative tools (e.g., Canva, Adobe Suite) or social media management platforms (e.g., Hootsuite).
- Proven ability to manage multiple projects and meet deadlines in a fast-paced environment.
Preferred Qualifications
- Bachelor's degree in marketing, communications, journalism, or a related field: an MBA is a plus.
- Experience in an agency setting or SaaS industries with exposure to high-velocity and enterprise go-to-market motions
- Experience with PR, influencer and creator campaign management
Travel Required
Up to 10%
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
What it's like to work at Rithum
When you join Rithum, you can expect to work with smart risk-takers, courageous collaborators, and curious minds.
As part of the Rithum team, you are valued, supported, and included. Guided by a transparent culture and accessible, approachable leadership, we offer career opportunities aligned to your ambitions and talents. To ensure work and life balance works for you, we also offer an array of resources to support you and your families, including comprehensive benefits and wellness plans.
At Rithum you will:
- Partner with the leading brands and retailers.
- Connect with passionate professionals who will help support your goals.
- Participate in an inclusive, welcoming work atmosphere.
- Achieve work-life balance through remote-first working conditions, generous time off, and wellness days.
- Receive industry-competitive compensation and total rewards benefits.
Benefits
- Medical, dental and vision benefits: Affordable health care plans and company HSA contributions, starting on Day 1
- A 6% 401(k) match
- Competitive time off package with 20 days of Paid Time Off, 9 paid company holidays, 2 paid floating holidays, 7 paid sick days, 2 Wellness days, and a paid volunteer day
- 12 weeks primary caregiver leave & 4 weeks secondary caregiver leave
- Accident, critical illness, and hospital indemnity insurance
- Pet insurance
- Legal assistance and identity theft insurance plans
- Life insurance 2x salary
- Access to the Calm app, MoveSpring, and Employee Assistance Program
- Remote work stipend for internet, cell phone, office furniture and supplies
- Culture and team-building activities
- Tuition assistance
- Career development opportunities
- Charitable contribution match up to $250 per year